Roots

    Roots Growth for Northpoint residents

    Real estate wealth, made easier for renters.

    Learn how money works, earn rewards as you go, and use that progress to build toward real estate.

    Program availability, membership terms, and eligibility are provided by Roots at enrollment. Already enrolled? Sign in.

    Roots Growth rewards and learning experience

    How Roots Growth works

    Learn. Earn. Grow.

    Roots Growth turns short learning experiences into rewards, credit tools, and a potential pathway toward real-estate investing.

    Learn how money actually works

    Complete short, practical learning challenges about budgeting, credit, and investing.

    Every time you learn, you earn

    Earn Investable Rewards™ that can be directed toward real assets, including real-estate investing through Roots, subject to program terms.

    Turn progress into long-term growth

    Eligible rent reporting and credit tools can help your on-time payments contribute to your credit history.

    What makes it different

    Rewards with a path beyond retail points.

    01

    Build practical money skills

    02

    Earn Investable Rewards™

    03

    Use rent reporting and credit tools

    Jubria, a Roots renter and investor

    A Roots community voice

    “For the first time, I feel like I’m moving forward while renting.”

    Jubria · Renter & Investor

    Roots testimonial. Individual experiences and outcomes vary.

    Explore the current Roots Growth program.

    Roots provides current program details, membership terms, and enrollment steps.

    Sign Up Here For Free

    Roots Growth is provided by Roots. Northpoint is the housing provider. Program, investment, and eligibility terms apply. Investing involves risk, including possible loss of principal.

    Review Roots terms and disclosures